Is Local SEO Right For Your Business?

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Is Local Seo Right For Your Business?

It goes without saying that the internet is a big place – but it has actually made the world much smaller. If you are a local business owner, you need to solidify your position in the vast internet landscape. Why? The answer is simple. Local searchers use the internet to make decisions for which local businesses they will use. That’s why a smart local business owner will implement a robust and strategic local SEO plan. If you’re unsure how to begin this process on your own, I’m here to help you formulate the correct solution for your business. You need a local SEO company that you can trust – so that your potential customers can find you easily in local internet search results.

What is local SEO, and what can it do for your business?

Let’s break it down. What exactly is local SEO? SEO, or Search Engine Optimization, is simply the process of making your business visible in organic search engine results. Local SEO services take that to an even more granular level by working to make your business visible in geographic-related searches – up to and including the Google map listings. A good local SEO company allows your business to see more qualified leads by outranking your local competitors. SEO will increase your overall local online visibility and increase total organic traffic to your business website. It’s important to have a local SEO service that you can trust because, ultimately, the success of your business can depend on it.

Specific benefits of local SEO services

Now that you know what it is, let’s take a look at what a local SEO company can do for you and your business. 97% of people go online to find local services, and 95% of those people won’t bother going to the second page of search results. That’s why it’s more important than ever for you to have a robust online presence. A good local SEO company will increase your page rankings so that you show up more often for the search results that matter to you the most.

The whole point of having a business is to get customers. If you’re only using the phonebook and other traditional “old school” marketing tactics, you’re likely to get left behind as far as competition is concerned. You should have local SEO services that help you generate web traffic, leads, and sales from the local visitors that mean the most to your business. After all, web searches and leads from users outside your service area won’t do much to help increase your bottom line.

While it’s becoming increasingly evident that local SEO services are a virtual no-brainer for your business, fewer than 50% of companies currently use local SEO services. If you’re ready to set yourself apart from your competition, then finding a quality local SEO service should be at the top of your list. Not only will you be able to generate traffic that you weren’t able to before, but you’ll also be ahead of other local businesses.

Is local SEO right for youR Business?

How do you know if a local SEO company is the right fit for your business? Take some time to review your business and its needs, and you’ll know whether or not you need this service to help attract more customers. Here’s a handy checklist to run through. If you can answer “yes” to most of these questions, then a local SEO service can help your business.

  • Do you run a business with a specific, localized service are?
  • Are you a franchisee or franchise owner?
  • Do you want more leads and sales from a specific geographic area?
  • Do you want more visibility across various online directories?
  • Do you want your website to show up across Google’s map listings and other localized services?

Again, if you’re mostly in the “yes” column for the above questions, it’s time to reach out and see what a local SEO company can do for you! If you’re ready to get your business to the first page, then hire a local SEO services expert in Jacksonville, FL, request a free SEO audit today!

Kesar Long

About the author

Founder, Chief Strategist, and head of web development and advertising at Orbit Local–is a certified Google Ads Expert and HubSpot Solutions Partner with over a decade of digital marketing experience. He's earned a BS in Computing Information Science from the University of North Florida and an MBA at the Florida Institute of Technology.

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