- Around 50% of internet users want a page to load in less than 2 seconds
- 73% of mobile internet users say that they’ve encountered a website that was too slow to load
- Users will leave your site if it doesn’t load within 3 seconds
- 80% of users who had a bad experience on your site will not return
- Every second of delay could cost you 10% of your revenue
- Every second you improve your page load speed could increase revenue by 2%
- Decrease your code size and remove unnecessary whitespace
- Reduce your image size by making use of JPEG and available tools
- Choose your hosting provider carefully
- Use browser caching to load elements like images from the browser’s cache
Sources:
https://unbounce.com/landing-pages/7-page-speed-stats-for-marketers/
